WEBINAR

The Power of 'Tú': When Healthcare Speaks Your Language

  • Watch on-demand

For HR and Benefits leaders, supporting your Spanish-dominant population is a strategic advantage. When your employees truly understand their health benefits, they make better health decisions, utilize their plans more effectively, and feel a deeper sense of belonging within your organization.

At Collective Health, our North Star is to help members understand, navigate, and pay for their healthcare. When it comes to supporting our Spanish-dominant population, we believe that simply checking a translation box isn't enough to meet members where they are. With a lack of industry standard for Spanish translation, Collective Health created a best-in-class experience by applying our inclusive design philosophy paired with user interviews led by our Spanish-speaking Insights Research team to evaluate our efficacy.

When you bridge the healthcare gap with inclusive design, you aren't just improving access — you’re driving the employee engagement and health plan utilization results that your business demands. Is your current benefits solution doing enough?

HOSTED BY

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Ernesto Lúcar

Lead Content Designer, Member Experience and Localization, Collective Health

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Alé Saichin

Senior Product Marketing Lead, Collective Health

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Nicolas Doyle, PhD

Senior Researcher, Insights, Collective Health

What you'll learn

The ROI of Trust

How a localized experience led to a 84 NPS (Net Promoter Score) specifically for our Spanish-dominant members, accompanied with 76% of Spanish-speaking members report feeling more confident navigating their health plan.

Inclusive by Design

A look at how our innovative, gender-neutral approach to the Spanish translation makes 47% of members feel more supported and included (and 53% didn’t even notice!).

Member Insights & User Testing

Key learnings from user interviews and how they shaped our design decisions and overall approach.